What to buy this week
Exclusive look at the upcoming Noah & Barbour collaboration, Canadian fleece headwear bangers. Plus, my holiday gift guide filled with unusual gifts and where to buy them.
Crazy to think that we’re only a few more newsletters away from 2026. I have a couple of exciting ones lined up before the end of the year that you’ll read soon, but until then, we have some new gear we need to talk about.
In today’s letter:
An exclusive look at the upcoming Noah + Barbour collaboration that’s dropping later this week.
A brand making seriously fun fleece toques in Canada and where to get them.
My holiday gift guide — a list of stores to shop at for housewares, publications, ceramics, and unusual gifts for the important people in your life.
NOAH + BARBOUR
Get those wallets ready because we have another hit on our hands. Noah and Barbour first collaborated in 2020, where Noah gave us their take on the iconic Bedale jacket, some graphic t-shirts, and accessories.
The capsule naturally did well so the relationship continued. Although Noah gives love to the variety of styles offered by Barbour, what I like about this particular partnership is the continued focus on the Bedale jacket. To some it might seem like a risk to just focus on one style throughout multiple collaborations, but it’s a risk that’s been paying off because they just keep getting better.
For their 7th collection together the two are back with another take on the Bedale and Wading jacket, and we get the first exclusive look at them before they go live on the Noah website on Thursday, December 11th, 11 am EST.
While the Bedales are solid as always, my eyes are locked in on that Wading jacket in red—I still haven’t finalized my search for that perfect red coat because I keep finding better ones, but I’m hoping that maybe this is the one.
Editor and creative consultant Kate Berry showed us how to wear the red Wading jacket ahead of the release, and it’s looking really good. Ladies, take notes. This is a perfect opportunity to convinice your man to get one for himself so you can steal it for your own looks later.